Black Friday | Do you really need it?

Holly Keeley
21 Nov 2025

Black Friday is right around the corner, and sales have been popping up since the beginning of the month. It is one of the biggest sale events of the year, but is it really a bargain if you don’t need it?

Image of person shopping online.

Black Friday is considered by most a great way to save money on big purchases and Christmas gifts. Although 42% of Brits agree that Black Friday is bad for the environment, we spend around £3 billion  each year on the Friday alone. In recent years, Black Friday sales seem to be popping up earlier and earlier, with the entire month of November now becoming rampant for over consumerism. Keep Britain Tidy reports that around 80% of Black Friday purchases eventually make their way to landfill.

Follow our tips below to help you shop smarter this Black Friday and reduce your impact on the environment.

1)Write a shopping list – and stick to it!

Black Friday can be a good opportunity to save some money on something you have been after for a while. But if you weren’t planning on getting it already, you probably don’t need it. Try to resist scrolling through the sale pages for something to catch your eye, just search for the specific thing you need.

2) Shop second hand.

If it’s a good deal you’re after, second hand items are there for you all year round. If a Black Friday deal catches your eye, have a look at whether you could get it even cheaper in a charity shop, or websites like eBay and Vinted.

3) Do your research.

Don’t let the illusion of scarcity pressure you into impulse buying. Take the time to do your research on whether the product you’re buying will be long-lasting and fit for purpose.

4) Check your cupboards!

Impulse purchases often get forgotten about. Before you buy something new, double check whether you have something similar stashed away already from previous years. If you are still desperate for the upgrade, make sure to donate what you have instead of letting it sit unused.

Did you find this article useful?